Bloomsbury Publishing Plc
A History of Advertising: The First 300,000 Years
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Product Handle: a-history-of-advertising-the-f-61714412
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Product Details
This full color book offers a sweeping history of advertising. It places developments in the advertising and marketing industries within a framework of major cultural events to help readers understand the conditions under which advertising developed. Timelines of historical and advertising industry events begin each chronological section.